{"id":6863,"date":"2016-12-07T13:52:57","date_gmt":"2016-12-07T12:52:57","guid":{"rendered":"http:\/\/webandgo.sk?page_id=6863"},"modified":"2017-12-07T15:07:41","modified_gmt":"2017-12-07T14:07:41","slug":"online-marketing","status":"publish","type":"page","link":"https:\/\/webandgo.sk\/hu\/szolgaltatasaink\/online-marketing\/","title":{"rendered":"Online marketing"},"content":{"rendered":"<p>[vc_row rt_row_background_width=&#8221;fullwidth&#8221; rt_row_content_width=&#8221;default&#8221; rt_row_style=&#8221;default-style&#8221; rt_row_height=&#8221;&#8221; rt_column_gaps=&#8221;&#8221; rt_row_shadows=&#8221;&#8221; rt_row_borders=&#8221;&#8221; rt_bg_effect=&#8221;classic&#8221; rt_bg_image_repeat=&#8221;repeat&#8221; rt_bg_size=&#8221;cover&#8221; rt_bg_position=&#8221;right top&#8221; rt_bg_attachment=&#8221;scroll&#8221; rt_bg_layer=&#8221;&#8221; rt_bg_video_format=&#8221;self-hosted&#8221;][vc_column rt_bg_effect=&#8221;classic&#8221; rt_bg_image_repeat=&#8221;repeat&#8221; rt_bg_size=&#8221;auto auto&#8221; rt_bg_position=&#8221;right top&#8221; rt_bg_attachment=&#8221;scroll&#8221;][vc_column_text]<\/p>\n<h2>Kidolgozzuk a marketing strat\u00e9gi\u00e1d \u00e9s gondoskodunk a webedr\u0151l eg\u00e9szen annak tartalm\u00e1t\u00f3l a l\u00e1togatotts\u00e1g\u00e1ig.<\/h2>\n<p>Olyan id\u0151ket \u00e9l\u00fcnk, amikor a sikeres v\u00e1llalkoz\u00e1s egyik legfontosabb t\u00e9nyez\u0151je az online marketing. Gyors, rugalmas \u00e9s c\u00e9lir\u00e1nyos. Az eredm\u00e9nyek k\u00e9zzel foghat\u00f3ak, m\u00e9rhet\u0151ek, \u00edgy k\u00f6nnyen \u00e9rt\u00e9kelhet\u0151 a beruh\u00e1z\u00e1s megt\u00e9r\u00fcl\u00e9se. Az els\u0151 l\u00e9p\u00e9s az effekt\u00edv online marketing fel\u00e9, egy j\u00f3l m\u0171k\u00f6d\u0151, szemnek tetszet\u0151s, \u00e9s tartalmilag is teljes \u00e9rt\u00e9k\u0171 weboldal. A k\u00f6vetkez\u0151ket tudjuk aj\u00e1nlani:<\/p>\n<p><strong>CMS (Content Management System)<\/strong> egy egyszer\u0171 tartalomkezel\u0151 rendszer, amely lehet\u0151v\u00e9 teszi, hogy k\u00f6nnyen friss\u00edthesd, szerkeszthesd \u00e9s t\u00f6lthesd fel \u00faj inform\u00e1ci\u00f3kkal honlapodat. Nem kell ismerned semmilyen programoz\u00e1si nyelvet, vagy k\u00f3dol\u00e1st. A CMS-t t\u00e9nyleg mindenki megtanulja kezelni.<\/p>\n<p><strong>Content Marketing (tartalommarketing)<\/strong> az egyik legn\u00e9pszer\u0171bb marketing eszk\u00f6z. A\u00a0tartalommarketing seg\u00edts\u00e9g\u00e9vel tudsz l\u00e9trehozni olyan anyagot, ami \u00e9rtelmes, \u00e9rdekes, sz\u00f3rakoztat\u00f3 vagy oktat\u00e1si jelleg\u0171. Ezek megjelenhetnek cikkek, blogok, infografik\u00e1k, vide\u00f3k, k\u00e9pek form\u00e1j\u00e1ban is, a\u00a0l\u00e9nyeg, hogy felkeltse az \u00fcgyfeled figyelm\u00e9t.<\/p>\n<p>A\u00a0<strong>SEO optimaliz\u00e1l\u00e1s<\/strong> arra szolg\u00e1l, hogy weboldalad feltorn\u00e1zza mag\u00e1t az els\u0151 helyekre a\u00a0keres\u0151ben. Az emberek \u00edgy nagyobb es\u00e9llyel tal\u00e1lj\u00e1k meg \u00e9s kattintanak r\u00e1 a\u00a0honlapodra. SEO optimaliz\u00e1l\u00e1st kulcsszavak seg\u00eds\u00e9g\u00e9vel v\u00e9gezz\u00fck, amelyeket az \u00fcgyfeleid leggyakrabban haszn\u00e1lnak a\u00a0keres\u0151kben.<\/p>\n<p><strong>PPC rekl\u00e1m<\/strong> (\u201epay per click\u201c r\u00f6vid\u00edt\u00e9se) az egyik leggyakrabban haszn\u00e1lt eszk\u00f6z az online marketing ter\u00e9n. Ennek az alapelve, hogy csak abban az esetben fizetsz a rekl\u00e1m\u00e9rt, amikor arra valaki r\u00e1kattint. A PPC rekl\u00e1m legnagyobb el\u0151nye, hogy az eredm\u00e9nyek k\u00f6nnyen m\u00e9rhet\u0151ek.<\/p>\n<p><strong>PR (Public Relations \u201ek\u00f6z\u00f6ns\u00e9gkapcsolatok\u201d)<\/strong> m\u00f3dszerrel kommunik\u00e1lnak a v\u00e1llalatok azok k\u00f6rnyezet\u00e9vel \u00e9s k\u00f6z\u00f6ns\u00e9g\u00e9vel. Ez egy hossz\u00fa t\u00e1v\u00fa, c\u00e9lir\u00e1nyozott tev\u00e9kenys\u00e9g, melynek c\u00e9lja, hogy megfelel\u0151 inform\u00e1ci\u00f3kat k\u00f6zvet\u00edtsen az \u00fcgyfeleknek, \u00e9p\u00edtse a c\u00e9g imidzs\u00e9t \u00e9s j\u00f3 nev\u00e9t.<\/p>\n<p><strong>Facebook<\/strong> egy szinte mindenki \u00e1ltal ismert k\u00f6z\u00f6ss\u00e9gi h\u00e1l\u00f3, aminek seg\u00edts\u00e9g\u00e9vel ak\u00e1r \u00e1rulhatod is a term\u00e9ked, szolg\u00e1ltat\u00e1sod. Erre \u00e1ltal\u00e1ban nincs id\u0151 a c\u00e9gekn\u00e9l. Mi gondoskodunk c\u00e9ged FB profilj\u00e1r\u00f3l, publik\u00e1ci\u00f3s tervet k\u00e9sz\u00edt\u00fcnk, meg\u00edrjuk a bejegyz\u00e9seket, amikhez m\u00e9g egyedi grafik\u00e1t is k\u00e9sz\u00edt\u00fcnk. Enn\u00e9l az\u00e9rt sokkal t\u00f6bbet is tudunk. Amennyiben egy sikeres kamp\u00e1ny kidolgoz\u00e1s\u00e1ra van sz\u00fcks\u00e9ged, \u00e1llj meg n\u00e1lunk, megbesz\u00e9lj\u00fck.<\/p>\n<p><strong>Email marketing<\/strong>\u00a0vagy h\u00edrlevelek k\u00fcld\u00e9se a legjobb m\u00f3dja annak, hogy egy j\u00f3l megform\u00e1zott email-el a lehet\u0151 legt\u00f6bb embert megsz\u00f3l\u00edtsunk.\u00a0Sikeress\u00e9ge nagyban f\u00fcgg att\u00f3l, hogy az adatb\u00e1zis amivel rendelkezel, mennyire aktu\u00e1lis. Sz\u00edvesen alkotunk szemreval\u00f3 sablonokat az \u00fczleti levelez\u00e9sedhez, \u00e9s seg\u00edt\u00fcnk abban is, hogy el\u00e9rd a k\u00edv\u00e1nt eredm\u00e9nyt.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row rt_row_background_width=&#8221;fullwidth&#8221; rt_row_content_width=&#8221;default&#8221; rt_row_style=&#8221;default-style&#8221; rt_row_height=&#8221;&#8221; rt_column_gaps=&#8221;&#8221; rt_row_shadows=&#8221;&#8221; rt_row_borders=&#8221;&#8221; rt_bg_effect=&#8221;classic&#8221; rt_bg_image_repeat=&#8221;repeat&#8221; rt_bg_size=&#8221;cover&#8221; rt_bg_position=&#8221;right top&#8221; rt_bg_attachment=&#8221;scroll&#8221; rt_bg_layer=&#8221;&#8221; rt_bg_video_format=&#8221;self-hosted&#8221;][vc_column rt_bg_effect=&#8221;classic&#8221; rt_bg_image_repeat=&#8221;repeat&#8221; rt_bg_size=&#8221;auto auto&#8221; rt_bg_position=&#8221;right top&#8221; rt_bg_attachment=&#8221;scroll&#8221;][vc_column_text] Kidolgozzuk a marketing strat\u00e9gi\u00e1d \u00e9s gondoskodunk a webedr\u0151l eg\u00e9szen annak tartalm\u00e1t\u00f3l a l\u00e1togatotts\u00e1g\u00e1ig. Olyan id\u0151ket \u00e9l\u00fcnk, amikor a sikeres v\u00e1llalkoz\u00e1s egyik legfontosabb t\u00e9nyez\u0151je az online marketing. Gyors, rugalmas \u00e9s c\u00e9lir\u00e1nyos. Az eredm\u00e9nyek [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":6838,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_stopmodifiedupdate":false,"_modified_date":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"0","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"class_list":["post-6863","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/pages\/6863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/comments?post=6863"}],"version-history":[{"count":0,"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/pages\/6863\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/pages\/6838"}],"wp:attachment":[{"href":"https:\/\/webandgo.sk\/hu\/wp-json\/wp\/v2\/media?parent=6863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}